Growing up in Scotland in the sixties there was plenty exciting new music but the BBC didn't play it more than a few hours a week. As a result we had to listen to Radio Luxemburg and the so-called pirate radio stations broadcasting from ships out in international water in the North Sea (familiar scenario isn't it?). Radio Luxembourg was great but the reception was unreliable. Just when your favourite song came on the interference increased and for a few minutes it was virtually impossible to listen to. The pirate stations were also great but sometimes were closed down for a while if they got raided. The best reception was from the Dutch Radio Nordsee and it was thanks to them that I first heard all sorts of great music. In the end the BBC realised that pop music was here to stay and created Radio 1 in 1967 and as a result the pirates gradually disappeared.
Disruptive technology that brings about a major change in the way mainstream media operate. Sounds familiar doesn't it?